Currax Launches New Website

The Hamburg-based specialist for pioneering drive technology is proud to present its new website. The new layout is neat, clear and easy to use, while the menu is both intuitive and convenient for visitors. Indeed, the redesign focused on this superior user experience.  “Designing our website with our customers in mind and ensuring a modern presentation on mobile devices was our top priority,” said Daniel Assmann, managing director of Currax.

The improved user interface enables an extensive overview of the Currax offering. The clarity of the product range for B2B customers, partners, and visitors, as well as clear communication of the Currax philosophy of totally integrated automation are achieved with the newly developed site structure. Complex solutions from a comprehensive range are structured and displayed in a way that is easy to understand. Few navigation steps allow users to quickly find relevant search results. Even explanation-intensive products and drives are better presented with more technical data. The information available is rounded off with detailed descriptions on advantages, applications, and usage examples.

The focus on service and a highly personalized offering provides an especially positive experience for visitors. This makes the added value of the Currax concept of a digitized future of drive technology even more perceptible. Further dynamism is generated by an alternative lead article on the homepage – adapted to the current technical developments in the sector. Currax offers applied modern drive technology including digital connectivity for moving towards Industry 4.0. This extraordinary concept is freshly showcased in a modern look on the Engineering and Company subpages. 

“In times of digital change, idleness is not an option for us,” said Assmann. For this reason, Currax is intensively working on a shop feature that will allow customers to directly purchase the latest drive technology even more easily. Moreover, developments are planned for cloud-based connectivity. “With us, customers can already acquire the full drive train including digital components from a single source.  In the future, cloud-based connectivity and the analysis and optimal use of this data will also be possible with Currax.”